DataDirect24 is a data provider, within
South Africa, which offers clients up to
date accurate consumer data for direct
marketing purposes. We have an
extensive series of databases that cover
the entire country and with which we are
able to extract very specific demographic
data depending upon the client’s
requirements. Our databases are
continuously updated and augmented
with additional data fields giving us great
flexibility with respect to customisation.
Moreover, we are able to profile data according to a client’s specific needs to ensure that their campaigns align with their target market. This enables the client to reduce costs and increase conversion rates. Through our in-house proprietary models we have developed techniques that allow the client to achieve optimal results. Our business model includes adapting to and applying best practice within the ever changing database management environment.
We are able to assist clients with data cleansing, i.e. updating internally-generated client databases. Sales lead generation, data supply to call centres, as well as sms and email campaigns are some of the turn key solutions we are able to offer our clients. Supply of our proprietary consumer data with scoring from major credit bureaux is also available.
For a complete list of what we may provide you,
please click on our Services Tab.
DataDirect24 works closely with affiliate organisations associated with the Direct Marketing Association and is fully compliant with the consumer protection act. Our parent organisation is a member of the DMA and has been issued its centre of excellence accreditation.
